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Northwestern School of Communication

Creative Industries and Markets

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In the Creative Industries and Markets area of study, students investigate the histories and contemporary conditions of media and creative markets. Courses focus on the production, distribution, and reception of cultural works in the United States and around the world. Topic-based courses delve into specific markets like television, film, video games, music, and art. Introductory and theory-based courses explore a range of media markets through issues of power, capital, value, labor, and regulation. 

Students that focus on this area of study are often interested in creative careers such as film and tv production, entertainment, museum/gallery/art curation and design. 


Course Examples

  • Communication & Culture 
  • Power in Entertainment 
  • Sociology of Online News 
  • Contemporary Television 
  • Construction of Value in Cultural Markets 
  • Interactive Museum Exhibit Design